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2 minutes reading

The impact of social media on consumer purchasing decisions

What is customer service in social media? How does it affect consumers’ purchasing decisions? You already know what are the “voice” and “tone” in social media and how they influence the purchasing decisions of customers. Another equally important aspect of social media is taking care of customers at the stages before making a purchase, during […]

Blog

2 minutes reading

What is voice and tone in social media?

The impact of social media on consumer purchasing decisions. What is voice and tone in social media? How does it translate into commitment and then a conversion? Probably everyone knows how important is the role of social media today. Initially, we used them mainly for private purposes. We used Facebook to contact our loved ones […]

Blog

1 minutes reading

Blog – a must-have in the e-commerce industry?

What is an e-commerce blog? Does it help in selling products and increasing brand awareness? A blog is a place where you can present your worldview to the client and convince them that you are creating a unique product or service. Thanks to blog entries, you help your client get to know you and your […]